One of the hardest things about growing a business? The urgent work is rarely the important work that grows ones business, and yet the urgent work takes up the most time. In the sales training above, Princeton Mortgage Chief Revenue Officer Mark Gordon breaks down the importance, especially in this market, of giving yourself time to do the "$1,000 an hour" work for your business. He discusses the disconnect between taking the time to build real relationships with referral partners and the FEELING that those efforts are leading to more growth (even though we all intellectually know it is!)
Mark then gives advice on how to crush those growth activities consistently! This sales training is a must watch!